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Questions, frustration, more questions, a thousand laps, absorbed reality, more frustration … until the idea comes. We will guide you through the whole process with the supervision of creative directors leading best local and foreign agencies.
How to choose the best agency? Product placement or bartering? All this and much more we asked ourselves while developing this new course. If you want to be a top Brand Manager… this is your course.
The objective of Digital advertising course is to prepare you to know the digital realm perfectly. That you lose the fear of the technical terms and you learn the essential concepts of the digital world of advertising from the hands of reputed professionals.
Alumni
Main lesson I learned – audience doesn’t owe you anything and in order to create quality content you must keep asking yourself what value you give to the user / reader. Another great thing – you gain not only theoretical knowledge, that tends to get out of the date soon, but you learn how to think in certain principles. That stays for life.
Teachers
Antonio, the head of the Creativity course, took his first steps in advertising as a Copywriter at Leo Burnett Lima, later assumed the position of Senior Copywriter in the Peruvian branch of JWT.
After moving to Lithuania, continued his career at Not Perfect Y&R Vilnius, later – at The Milk, the most awarded agency in Baltics, where he spent 7 years starting as a Senior Copywriter leading to Creative Director.
Now Antonio works with international clients as a freelance senior copywriter / creative director and still shares his experience with TAG students.
8 years of experience at the biggest creative agencies (from junior project manager to the head of client service), 8 more – on client’s side (from the manager of a sunbeds studio to the brand manager at the largest telecommunications company).
Dominyka is responsible for one of the biggest marketing budgets in Lithuania. She works with strongest creative, media planning, BTL and digital agencies with the result of more than 50 ATL, 25 digital, 10 BTL campaigns.
At TAG Vilnius Dominyka shares her experience, presents project analyses and teaches real business problems solutions.
The head of Digital Advertising course, Tomas is the managing director at Choco Agency – one of the main digital agencies in Lithuania.
For the past decade, he has been advising major Lithuanian brands and companies on shaping their communication strategies and making clients see how equally important social media channels are in today’s advertising world. Tomas works with very important clients such as Tele2, Wrigley, Nescafe, Skittles, Maxima and many others.
